PPC & Digital Advertising Services for HVAC Contractors

Targeted Lead Generation That Drives Calls, Installs, and ROI

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Turn Ad Spend Into Steady Revenue

Expert digital advertising designed specifically for HVAC contractors.

When homeowners need air conditioning repair, heating service, or HVAC system replacement, they search online—and they often click one of the first ads they see. That's where your business should be.

At Red Barn Media Group, we specialize in building, managing, and optimizing high-performing digital ad campaigns designed specifically for HVAC contractors. Whether you want to dominate Google Search, show up on local service ads, or capture high-intent leads with retargeting, we'll help you turn ad spend into steady revenue.

HVAC Digital Advertising Services Built for Performance

We offer full-service digital advertising strategy and management for HVAC contractors across the U.S. and Canada:

  • Paid Search (Google Ads) – AC repair, heating installation, ductless mini-split campaigns
  • Google Local Services Ads (LSA) – Top-of-page placement for "HVAC near me" searches
  • Display & Retargeting Ads – Visual brand awareness and offer-based promotions
  • Social Media Advertising – HVAC lead generation on Facebook & Instagram

Why HVAC Contractors Choose Red Barn Media Group

  • HVAC-exclusive experience: We understand the seasonal cycles, service needs, and customer behaviors of the heating and cooling industry.
  • Google Ads & LSA certified professionals: Our team is certified and focused on what matters most—results.
  • Transparent monthly reporting and call tracking: Know exactly where your leads come from and how campaigns perform.
  • Local targeting and geofencing capabilities: Reach customers in your service area when they need you most.
  • No long-term contracts—just performance: We earn your business every month through results.
HVAC PPC Advertising Strategy

Scalable HVAC Advertising That Works With Your Budget

Whether you're a small-town HVAC company or a multi-location service provider, our digital advertising solutions scale to fit your goals and market. We offer flexible budgets, real-time optimization, and no fluff—just qualified leads delivered through proven platforms.

Our clients routinely see increased form fills, phone calls, and booked service jobs within the first month of advertising.

Let's Get Started

Optional Monthly Financing for Campaigns & Setup

Need help getting started? We offer monthly payment options for initial campaign development, landing page builds, and ad management fees. This makes it easy to launch a powerful campaign even during slower seasons—so you're ready when demand spikes.

98%
Retention Rate

1,650,000
Leads Converted

25+ Years
in Home Service Digital Marketing

Paid Search (Google Ads)

Dominate HVAC searches in your area. Our Google Ads campaigns target high-intent keywords like "AC repair near me," "furnace replacement," and "emergency HVAC service." We create compelling ad copy, optimize landing pages for conversions, and continuously refine campaigns based on performance data. With negative keyword lists, geo-targeting, and bid management, we ensure every dollar works harder for your HVAC business.

Google Local Services Ads (LSA)

Get verified placement at the top of search results. LSAs put your HVAC business above traditional ads with a "Google Guaranteed" badge that builds instant trust. You only pay when customers contact you directly through the ad—not for clicks. We help you get verified, optimize your profile, manage your budget, and respond to leads quickly to maximize your LSA investment.

Display & Retargeting Ads

Stay top-of-mind with visual advertising. Display ads build brand awareness across thousands of websites, while retargeting brings back visitors who left without converting. Perfect for promoting seasonal offers, new equipment specials, or maintenance reminders. We create eye-catching graphics, write compelling offers, and use smart targeting to reach homeowners most likely to need HVAC services.

Social Media Advertising

Generate HVAC leads on Facebook & Instagram. Social ads let you target homeowners by demographics, interests, and behaviors—like recent home purchases or interest in home improvement. We create scroll-stopping visuals, write persuasive copy, and use lead forms to capture contact info directly in the platform. Ideal for promoting financing offers, seasonal tune-ups, or building your brand in the community.

Ongoing Support

Ongoing Optimization & HVAC Ad Maintenance

Digital advertising is not a "set it and forget it" solution. We actively manage your campaigns to improve performance and stretch your budget further. Our ongoing support includes weekly bid and budget adjustments, split testing for ads and keywords, negative keyword refinement, competitor monitoring, and seasonal ad refreshes.

Let's Get Started

If you're ready to stop wasting money on low-performing ads or want to take your HVAC business to the next level with better leads and more booked jobs, we're ready to help. At Red Barn Media Group, we've helped HVAC contractors across the U.S. and Canada grow through strategic digital advertising—and we can do the same for you.

Contact us today to request a free digital ad audit or learn more about what a well-run HVAC PPC campaign can do for your bottom line.


HVAC PPC F.A.Q.

Frequently Asked Questions

How quickly will I see results from my HVAC PPC campaign?

Most clients see increased traffic and phone calls within the first 7–14 days after launch. Google Ads can start driving traffic immediately, while LSAs may take a few days to get approved and start generating leads.

Do I need a new website to run ads?

No, but we do recommend a conversion-optimized landing page—which we can create for you. A dedicated landing page typically converts 2-3x better than sending traffic to a general website.

Can I run ads in more than one city or service area?

Yes! We can geo-target multiple locations with tailored ads and keywords for each. This allows you to customize messaging for different markets and track performance by location.

What's the difference between Google Ads and LSA?

Google Ads are pay-per-click and appear across search and display networks. LSAs are pay-per-lead and show only at the top of Google local results with a "Google Guaranteed" badge. LSAs typically have higher conversion rates but limited customization options.

What services can I advertise?

Anything from emergency AC repair to ductless installations, seasonal maintenance, indoor air quality, and more. We'll help identify your most profitable services and create campaigns that highlight them.

What budget do I need to get started?

We recommend starting with at least $750–$1,000/month in ad spend for most single-location HVAC companies. This provides enough data to optimize effectively while generating meaningful lead volume.

Do you offer call tracking?

Yes, all of our campaigns include call tracking and lead attribution so you know what's working. We provide detailed reports showing which keywords, ads, and campaigns drive the most valuable calls.

Can you write the ads for me?

Absolutely. Our HVAC marketing writers will craft ad copy tailored to your services and location. We know what messaging resonates with homeowners and drives conversions.

Do you optimize for mobile users?

Yes—mobile-first ad design is a standard part of every campaign. Over 70% of HVAC searches happen on mobile devices, so we ensure your ads and landing pages perform flawlessly on smartphones.

Can you run ads during specific times or days?

Yes, we can schedule your ads to show during peak hours or avoid times when you're unavailable. This ensures you're only paying for clicks when you can answer calls and book appointments.

Red Barn Media Group
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Who Do We Help?

HVAC Specialists

Looking for online marketing solutions for your HVAC business? Red Barn Media Group is fully equipped to help you

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Our Partners

Allied Air Enterprises
Navien
Armstrong Air HVAC
AirEase HVAC
G.W. Berkheimer
G.A. Larson
Allied Air Enterprises
Navien
Armstrong Air HVAC
AirEase HVAC
G.W. Berkheimer
G.A. Larson

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